Also called web scraping, data scraping is the process of getting information from a website in a comprehensive format. Most of the businesses are enriching themselves with the knowledge of market, trends, customer preferences, government policies, compliance and a lot more things with the help of the scraped data. So, the answer of what is data scraping and how is it used is that it’s a next-generation method of collecting information from a number of websites, convert it in an understandable format. Certainly, the collected information is integrated with machine learning, AI and data science apart from various types of researches like business, market, customers and competitors. The scraped information consists of valuable inputs to add with the insights for deriving a breakthrough, which becomes a turning point for the business in terms of sales, competition, scalability and profitability.