This is one of the most commonly asked questions in every brand campaign, and given the fast pace of the shifting of trends today, it’s one question that needs to be answered and evaluated ever so often. Content trends come and go. What was effective a couple of years back might not exactly be the content that will sell today. Or it could also be that there’s still a market for such approach but now it needs to adapt to current times and therefore needs to be more integrated with technology.
– For starters, here are some of the most popular content types at present:
– Powerful videos
– Content uploaded by micro-influencers
– Podcasts
– Photography and Other Visual data
This is obviously not a comprehensive list but it’s a good starting point if you’re looking at launching your name and your brand out there. You can start by picking one content type and specializing in that area. Eventually you can venture into other content type to further solidify your social media presence. DijonsDimension.com is one such example of a brand that has successfully reached people through podcasts, music, and even photography. Visit their website for more info.